Threads is a social media and social networking service that operates online and is owned by Meta Platforms, an American technology company. This platform bears similarities to other microblogging platforms such as Twitter, allowing users to share text, images, and videos. Users can engage with posts by responding, reposting, and liking them. The app is accessible on both iOS and Android devices.
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Threads is designed to work in conjunction with Instagram, as users are required to have an Instagram account in order to sign up for Threads. Furthermore, they are expected to use the same handle on both platforms, ensuring a seamless integration between the two.
The inception of Threads can be traced back to discussions among Meta employees following Elon Musk’s acquisition of Twitter. Initially, the employees contemplated introducing a text-based feature called Instagram Notes to the Instagram platform. However, they also explored the idea of developing a distinct app with a primary focus on text, leading to the creation of Threads. The development process for Threads, initially referred to as “Project 92” internally, commenced in January 2023.
Information regarding Threads was unveiled in March, with The Verge subsequently releasing insights from an internal company-wide meeting held in June. Further details about Threads emerged in July, and the app made a pre-launch appearance on the Apple App Store on July 3, with an official release date set for July 6.
Top 10 Most Followed Accounts on Threads App
Here is a table showcasing the ten most-followed accounts as of July 7, 2023, along with their respective owners, follower counts in millions, primary activity, and country:
| Rank | Username | Owner | Followers | Activity | Country |
|---|---|---|---|---|---|
| 1 | 5.4 | Social media platform | United States | ||
| 2 | @natgeo | National Geographic | 3.2 | Magazine | United States |
| 3 | @mrbeast | MrBeast | 3.2 | YouTube personality | United States |
| 4 | @kimkardashian | Kim Kardashian | 3.1 | Media personality, model, and businesswoman | United States |
| 5 | @marvel | Marvel | 2.7 | Media franchise of comics, films, and more | United States |
| 6 | @shakira | Shakira | 2.5 | Musician | Colombia |
| 7 | @kyliejenner | Kylie Jenner | 2.5 | Media personality and businesswoman | United States |
| 8 | @selenagomez | Selena Gomez | 2.5 | Musician and actress | United States |
| 9 | @willsmith | Will Smith | 2.5 | Actor | United States |
| 10 | @chrishemsworth | Chris Hemsworth | 2.4 | Actor | Australia |
Threads User Growth Timeline
Here is a table showcasing the number of users and the corresponding time since the launch of a service:
| Number of Users | Time Since Launch |
|---|---|
| 2 million | 2 hours |
| 5 million | 4 hours |
| 10 million | 7 hours |
| 30 million | 16 hours |
| 50 million | 1 day 12 hours |
| 70 million | 2 days 1 hour |
